Buying and selling a home can really be complicated. You get different experiences especially negative experiences in buying a home, and selling a home becomes even more difficult. After getting the internet exposure to this Industry it has become easier for the buyer and the seller to do their research on the online platform and then go for the actual process of buying or selling. MLS multiple listing services is real estate industry’s online database used by real estate brokers to share their listings.
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The traditional process of buying and selling is changing quickly with emerging tech platforms. Now if anyone wants a house on rent /or wants’ to buy the house can go on the real estate website and check the details according to their requirements do it. They can directly contact the seller by taking the contact details from the site they don’t have to rely on the agent’s mercy for getting the details of the property. Newer selling platforms like For Sell By Owner are looking to follow the trend of other industries and eliminate the middlemen. Hence the sellers and buyers can now contact each other directly taking the broker out of the equation.
With the help of online platform available for buyers and sellers communicating each other becomes easy and save a lot of time and energy.
Using (AI) artificial intelligence there are opportunities available for the sellers to display their ads to the targeted audience. Facebook and few more sites are getting a lot more focused on AI, and adverting for the people buying and selling home. In the next few years, this will develop more and will give the buyer a complete feel of the house just by visiting the site sitting at home.
The newer platforms are changing the way the seller work with agents. Users could control their interactions by enabling peer-to-peer communication without a broker at all. More of interaction remains in the hands of buyer and seller and the need for the broker totally goes away.
There are few platforms available to buy and sell the property online in India are Magicbricks .com, 99acres.com, housing.com, makaan.com etc.
In future, some platforms will actually be free to transact on as the lead generation models will allow the platforms not to charge for the successful sales.
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The future will see a new tier of home buying and selling experience which will not rely on traditional tools. Real estate technology is empowering the owners and buyers to connect directly which results in a win-win situation means better results for both.
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